We help ambitious growth companies organize and accelerate their marketing
Strategic, collaborative and flexible brand and marketing leadership
Sheepdog offers promising startups and transforming middle market brands a modern solution to strategically managing marketing and positioning their brand for growth. Working as a Fractional CMO or leading outsourced strategic initiatives, we focus on the foundational brand positioning and go-to-market strategies essential for driving revenue performance and lasting brand value. Our founder, David Sigel, brings a 30-year track record of high profile success with global power brands and some of today's most exciting startups. Through Sheepdog, David serves as marketing leader for a limited number of select companies and purpose-builds teams of specialized talent to execute important projects.